'TRUCK PIZZA' PIZZA EXPRESS

We were asked by Checkland Kindleysides, to create a new 'Brand Identity for well known restaurant brand, 'Pizza Express'. Our concept, was to create a advertising campaign through designing a 'Food Truck' for on-the go consumer's. It serves more of a modern purpose toward's how we look at food through social media and where is the best 'instagrammable' place to dine and enjoy with friend's and family.